WordCamp Malaysia 2025

Track: Track 1

  • From Zero to Launch: What not to do

    From Zero to Launch: What not to do

    Starting a business in the WordPress ecosystem can feel overwhelming, especially if you’re not a developer. In this talk, I’ll share real-world lessons from my own journey of launching and growing WordPress-based products and services without writing a single line of code. I’ll cover the most common mistakes non-technical founders make — like choosing the wrong partners, overcomplicating the first version, or ignoring customer feedback — and what I learned from overcoming each one.

    This session is ideal for aspiring founders, freelancers, or agencies who want to turn their ideas into actual businesses using WordPress. It’s not about technical how-tos — it’s about mindset, strategy, and knowing where to focus your time and resources in the early stages. Whether you’re launching a plugin, a course platform, or a service, my goal is to make your path smoother by showing you what not to do.

  • Write to Rank – How to strategize blog creation for SEO, AI and human.

    Write to Rank – How to strategize blog creation for SEO, AI and human.

    I’ll cover the strategies and best practices used by global brands in creating SEO content. At the moment, the SEO industry is clouded by misinformation, hype and confusion because of AI. Over the past 10 years, I’ve created SEO content for tech brands worldwide, including AWS, HubSpot and Setapp.

  • The State of Search: SEO in the Age of AI

    The State of Search: SEO in the Age of AI

    The search landscape is fragmenting across multiple platforms and AI tools, creating both challenges and untapped opportunities for content creators and website developers. We’ll dive into real traffic data, share actionable SEO tactics that still work, and explore how to position your content for discovery in AI-powered search experiences. This is a must-attend talk for anyone who wants their site to be building traffic in 2026 and beyond. Come prepared to rethink your content strategy for maximum visibility.

  • What if your WordPress site could turn every visitor into a loyal customer with AI?

    What if your WordPress site could turn every visitor into a loyal customer with AI?

    In this session, we will explore how AI-driven recommendation systems, the same principles that power platforms like TikTok, Meta, and YouTube can transform the way websites engage visitors, even for small business WordPress sites. Attendees will learn how personalized content and smart suggestions can guide users through a site naturally, increasing engagement and loyalty. We’ll break down the concepts behind recommendation AI in simple, business-friendly terms, showing how insights from visitor behavior can be applied to any website without requiring technical expertise.

    Attendees will leave with a clear understanding of how AI personalization works, why it matters for customer retention, and practical ways businesses can leverage AI to make their websites more interactive and visitor-focused. I will also highlight real-world examples of AI-driven engagement strategies in action, illustrating how small, thoughtful changes in content delivery, similar to how major platforms keep users engaged can have a significant impact on the customer experience.

  • Cara Membina Laman Web yang Berfungsi dan Mampu Menukar Pelawat kepada Pelanggan

    Cara Membina Laman Web yang Berfungsi dan Mampu Menukar Pelawat kepada Pelanggan

    Dalam sesi ini, saya akan kongsikan cara membina laman web yang benar-benar berkesan — bermula daripada struktur kandungan yang ringkas hingga kepada perjalanan pengguna (user journey) yang mendorong tindakan. Saya juga akan tekankan kepentingan fungsi laman web: ia mesti pantas, responsif dan mesra pengguna.

    Saya akan membentangkan dalam Bahasa Malaysia, dengan sedikit campuran istilah dalam Bahasa Inggeris bagi memudahkan pemahaman. Sesi ini bersifat praktikal, mudah diikuti, dan relevan untuk semua. Peserta akan pulang dengan satu rangka kerja jelas untuk membina laman web yang bukan sahaja kelihatan menarik, tetapi juga berfungsi dengan berkesan.

  • The future of WordPress in a world of AI website builders

    The future of WordPress in a world of AI website builders

    As AI-driven tools like vibe coding apps, AI-backed DIY web builders, and other one-click publishing tools reshape how websites are designed and built, what does this mean for WordPress?

    In this thought-provoking panel, industry experts and community leaders come together to explore how WordPress can stay relevant and competitive in the era of automation. The discussion will cover how AI is transforming web design, content creation, and development workflows – and where human creativity, community, and open-source innovation still shine.

    Join us as our panelists debate the challenges and opportunities ahead, share insights from real-world projects, and discuss how developers, designers, and business owners can adapt to this rapidly evolving landscape.

    The discussion will focus on:

    • Leveraging AI: How agencies and developers can use AI tools to enhance, not replace, their WordPress services.
    • The Resilience of Open Source: What AI builders can’t deliver that WordPress can.
    • The New WordPress Professional: Redefining our roles as AI becomes a partner in the development workflow.

    Don’t miss this essential, forward-looking discussion about adapting, thriving, and building a better web, together.

    Panelists: Nathan Onn, Al-Hadee, Ahmed Kabir Chaion, Shahjahan Jewel

    Moderator: David Wang